The massive streaming service plots an immersive theater experience in Dallas. There are only two in the US.
Shoppers at Galleria Dallas will soon be able to transport themselves into the worlds of their favorite shows . Earlier this workweek , Netflix announce plans to openNetflix House , an immersive experience append the streaming political platform ’s original movie and telly subject matter , in two U.S. location – one at King of Prussia Mall in Pennsylvania , and one atGalleria Dallas .
Netflix House is projected to open up by evenfall 2025 and will offer retail products , like clothing and merchandise , as well as dining options with food point inspired by Netflix ’s large catalog of pilot . It will traverse across two floors and 100,000 square feet in the infinite antecedently take by Belk .
“ Mixed uses stead need to continue to evolve , ” says Terry Montesi , CEO of Trademark Property Co. “ capital sundry - the States places are leisure time name and address and [ Netflix House ] is sure enough a concept that will solidify Galleria Dallas as a honest major regional leisure time destination . ”
Rendering courtesy Netflix
At the time of writing , Netflix House ’s Dallas location is still in the early stages of development . The streamer has maintain much of the contingent under wraps , however , a representative from Netflix tells Thrillist that the Galleria Dallas emplacement “ was ideal because of its high-pitched foot traffic , divers mix of store , and propinquity to a major urban center . ”
The news arrives follow the closures of several picture theaters in Dallas - Fort Worth – including the Angelika ’s Plano location , as well as all of the Alamo Drafthouse positioning in North Texas . While there have been talks of Dallas ’ Netflix House location holding premiere and screenings , Galleria Dallas maintains that Netflix House will be more of an “ experiential concept . ”
“ This is so much more than a dramatic art , ” tell Angie Freed , general manager of Galleria Dallas . “ I think this is develop beyond a traditional theater of operations . And while [ screening and premieres ] may be part of the experience , Netflix House is so much more than that . People just ware differently today , and they want a computer storage . And Netflix House will be more about creating a memory and create an experience than just going to watch a movie . ”
