The iconic chocolate company turned to a sleek Bay Area design firm to reimagine their flagship retail experience with fresh chocolate.
There is a special mystique to a vintage holidaymaker address , even for veteran local anaesthetic who would never purposefully go on their own . Maybe your cousin ’s in from out of town , or a friend wants to do some people - observe , or maybe you just partition out on Muni and terminate up there , but the classic charm of a situation like Ghirardelli Square will catch you off guard if you ’re not expect it . It ’s even more exciting when those places are brought into the modern epoch — and that is precisely what ’s happened over the last several month atThe Ghirardelli Chocolate Experience Shop , which re - open up on May 20 , after a major redesign .
The most 6,000 square base quad was designed byEight Inc. , the Bay Area firm behind futuristic and massive undertaking like the Apple store and the Lenovo Future Center in Shanghai . The new Ghirardelli Chocolate Shop infuses a satiny modernity into Ghirardelli ’s iconic way , elevate the vintage brick and Mrs. Henry Wood warehouse with shocks of bloodless and gold , a bright and sweeping bar with a blue tile motif , and unobstructed sight of Alcatraz and out into the Bay below .
The new memory is n’t all style , though — there are substantial chocolate changes too . They will now be making hot chocolate bar in the shop area itself , which will earmark the vision , sounds , and smell of the chocolatier ’s everyday life history to float through the raw distance . The vaunted Ghirardelli hot fudge sundaes will also be made fresh on - website day by day in an open kitchen for Guest to look out the magic go on , and they ’ll be roasting nut in the quickness too .
Photo courtesy of The Ghirardelli Chocolate Experience Shop
Retail selection have expanded to admit the company ’s largest ever Pick & Mix , the kiosk at which client can seize individually enwrap chocolate squares to assemble their own dish from some 20 - odd flavors . And then , once your old bag is assembled , you’re able to take it to a digital cubicle to personalize the promotion for you or a lucky loved one .
In a medal - cutting ceremony last Friday , San Francisco Mayor London Breed underline the grandness of the occasion , say , “ “ Ghirardelli Square is one of our city ’s most beloved destinations that holidaymaker and residents always come back to . We know that COVID had a important encroachment on our touristry diligence , and as we remain to recover , it is decisive to institute new experience for everyone to savour . Ghirardelli has help bring people to San Francisco ’s waterfront for almost 130 old age , and they will keep to do so with the reopening of their Chocolate Experience Store . ”
2022 marks the 170th anniversary of Ghirardelli ’s incorporation , and their founding in 1852 makes them the third - old chocolate party in the US , and the oldest one on the West Coast . With this major forrad - looking reboot , the company is telling us that they ’re just getting take off .
The Ghirardelli Chocolate Experience store is open Sunday through Friday from 9 am to 10 pm and on Saturdays from 9 am to 9 pm .
Photo courtesy of The Ghirardelli Chocolate Experience Shop
Photo courtesy of The Ghirardelli Chocolate Experience Shop
